Workstedi is now in open beta for some of its digital tools! 😎         Workstedi is now in open beta for some of its digital tools! 😎         Workstedi is now in open beta for some of its digital tools! 😎

The Role of Workstedi in the African Online Marketplace

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Buying and selling has always been a core part of human life. From the ancients to the Middle Ages, and now to us (the technology age), humans have always bought and sold to get the things they want, to make more money, and to help their tribe and family with the goods they needed to survive.

 

And 2024 is no different, but there’s been one massive game changer for e-commerce vendors in the last 13-15 years… the internet. The spread of smartphones and internet services has made e-commerce a lot easier and even seen the continent get a few marketplaces where vendors and customers can meet, communicate, and complete transactions.

 

If you’re an artisan, service provider or business owner reading this right now, and you are don’t sell online… then you need to take your business online. Why do I say this?

 

First off, because over 250 million Africans have access to a smartphone, with this number expected to grow as newer and cheaper smartphone models continue to enter the market. But even with these numbers, we know the online space is saturated, and social media–which is one of the main places many people sell online– can be hard to crack.

 

You’d likely need to hire a dedicated social media manager… and if you can’t afford that, then be prepared to invest hours of your time building your social media following, ensuring you can connect with people who need your service and always be on hand to respond to their messages and queries.

 

But rather than having to invest in a social media manager (not that it’s a bad move), or spend time creating the perfect social media profile, why not open a Workstedi account for free?

 

A Workstedi account can get your foot in the door, help you showcase your services to the millions of people on the internet currently looking for it, and you can even scale your business with powerful, vendor-focused tools that are built specifically to help e-com businesses win in the current harsh business climate.

 

Opening a Workstedi vendor account is simple. All you need to do is sign up for a vendor account, follow the procedures step by step, and your vendor account will be ready for you to use.

 

And if you’re still not sure about e-commerce… or joining the Workstedi train… the clock is ticking.

 

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